Little Black Dress Initiative Monday, March 7, 2016

Thank you to all our member who joined us March 7-11, 2016 for LBDI – An awareness campaign, launched by the Junior League of London, making poverty unfashionable.  Here is a video showing just a few of our amazing members who helped bring poverty awareness to their social media circle.


In February 2014, the Junior League of London pioneered the Little Black Dress Initiative (LBDI) with the goal to “Make Poverty Unfashionable.” While their fellow Londoners were attending London Fashion Week that month, local Junior Leaguers were wearing the same black dress every day to work, parties, dinners and events to raise funds and increase awareness of poverty in the city. The first campaign was so successful that they decided to take the initiative worldwide.

The Georgia Junior Leagues answered London’s call and will run their own LBDIs throughout the next year. Some statistics say that over 40 percent of single family homes in Georgia are living below the poverty line. Growing up in poverty is one of the greatest threats to healthy child development and poverty and financial stress can impede a child’s cognitive development and their ability to learn. So the LBDI was a natural fit for the Junior Leagues of Georgia.

The Little Black Dress Initiative provides the platform to engage in open discussions about the effects of limited resources on a family, and its detrimental repercussions on literacy and education, while undermining hope for their future.

The Junior League of Gwinnett & North Fulton Counties’ is inviting Members and the community to wear the same black dress or outfit for five consecutive days (March 7th-11th) with a pin that requests the public to “Ask Me About My Dress,” with the goal of sparking conversation and spreading awareness of the initiative and its objectives. Please join JLGNF in the discussion using #LBDi and #JLGNFdoesLBDi

For more information, please click here to visit our Facebook event page.